Clik here to view.
Give Your UI Some Love With a Style Guide
I’m convinced that UI is often the (pardon the expression) red-headed stepchild of content strategy. And that’s especially true of in-product UI. Businesses often spend big bucks on crafting these...
View ArticleClik here to view.
My Favorite Content Strategy Word is ‘Why’
I recently read a blog post from Rod Brooks titled, “If You Don’t Know Why, Your What and Your How Don’t Matter.” He said that “why” is one of the essential, central questions in our lives. I agree....
View ArticleClik here to view.
Why Ignorance Isn’t Bliss
No one wants to look stupid. Fact of life, right? We all want to be the smartest person in the room, or at least have people think we are. Who wants to admit to being uninformed, out of the loop, …...
View ArticleClik here to view.
This Blog is On a Break :-)
Yes, I’m the first to admit there’s an unequivocal irony to the fact that a professional content nerd’s blog is gathering dust. Talk about the cobbler’s kids going unshod. It’s nothing I haven’t...
View Article
